Discover:
Readiness check for Switzerland/Europe


Together with SIBA CHINA & SIBA SWISS, personal and pragmatic

Are you planning to enter the Swiss or European market? In the readiness check, we clarify open questions, carry out an honest reality check and draw up a feasible roadmap.

Who is the Discover phase suitable for?

Ideal for Chinese companies that ...

  • want to make a clean and quick decision on market entry and do not want to start "on spec",
  • check partners/distributors/locations or evaluate Switzerland/Europe,
  • want to de-risk supply chain and compliance risks at an early stage,
  • need internal clarity on budget, team, timeline and responsibilities.
Chinese business man on the phone in front of laptop

What do you get during Discover?

Readiness profile (market / offer / team)

the 3-5 most important levers and blockers

Prioritized markets & entry options

incl. suitable model (partner, sales office, company or holding structure, project setup)

90-day plan

next steps, budget framework, roles, clear decision gates

Procedure/process close to the customer

Step 1:

Brief initial contact (15-20 min.)

We clarify the target image, starting position and whether Switzerland vs. other markets in Europe is the right place to start.

Step 2:

Joint readiness workshop
(60-90 min.)

We go through market fit, go-to-market, regulation/compliance, supply chain & organization in a structured way.

Step 3:

Result & next steps

You receive a clear recommendation including a 90-day roadmap (on request as a one-pager for management/board).

Your information will be treated confidentially; we work with NDAs on request.


The next sensible step

is a brief orientation meeting. In 30 minutes, we clarify your initial situation, your goals and the appropriate next step together, without obligation and in a structured manner.