Successful expansion into Switzerland and Europe


We support Chinese companies in their successful market entry and expansion in Switzerland and Europe - from sales, R&D and production to M&A and holding structures. We give you access to suitable customers, partners and talent and strengthen your market position step by step. Planned, structured and with a clear strategy instead of risky trial-and-error.
Skyline Frankfurt, Germany

Success in Switzerland and Europe requires more than just contacts: clear structure, clean compliance and reliable local implementation. SIBA CHINA and SIBA SWISS work as an integrated team - so that strategy, setup and transactions are implemented efficiently and with a secure reputation

circle_portrait_200

Coco Quan
Director Global Business Incubation & Development

Our services for Chinese companies

  • DISCOVER

    Readiness & market entry strategy for Switzerland and Europe

    We clarify whether and how Switzerland/Europe suits you - including risk/opportunity picture and concrete roadmap.

    What you receive

    • Switzerland/Europe readiness check & target picture (market/offer/team)
    • Prioritized markets & entry options (partner/location/model)
    • 90-day plan: next steps, budget framework, responsibilities
  • LAUNCH

    Partner & location scouting +
    setup preparation

    From strategy to implementation: shortlist, meetings, validation - and a clean start plan for on site.

    Focus on

    • Partner and location scouting with SIBA SCHWEIZ (Lucerne) & hubs
    • Setup plan: organization, roles, initial resources on site
    • Support during appointments (incl. cultural/communicative navigation)
  • TRACTION

    First customer contacts &
    operational basics

    We help you to take the first stable steps in the market - with local implementation and Chinese/Swiss project management.

    Typical deliverables

    • Go-to-market basis (pitch/material/do's & don'ts)
    • Support with HR/Finance/Compliance basics (with partners)
    • Customer/partner appointments, pilot options, follow-up structure
  • ACCELERATOR

    Scaling, pipeline &
    sales enablement

    For companies that want to quickly achieve resilient pilot projects and sales - with a system.

    Growth building blocks

    • Structured pipeline development (e.g. 8-12 week program)
    • Intercultural sales enablement / boot camp for teams
    • Delegation/learning trip & matching program in Switzerland and Europe

Transparency & next step

All packages serve as orientation and structure.

The specific structure is determined after an initial non-binding orientation meeting tailored to the market, phase and objectives.

Cooperation with SIBA China & SIBA Swiss

SIBA CHINA is not an external consulting company, but part of SIBA GLOBAL - and works hand in hand with SIBA SWISS as the central hub for expansion into Switzerland and selected European markets.

This means

  • well-established processes across China-Switzerland/Europe

  • common standards and clear responsibilities

  • daily cooperation between SIBA CHINA and SIBA SWISS

  • direct communication without detours - in China and in the target market

Your advantage:

Less friction, greater planning security and faster decisions in the target market.